In the competitive world of hospitality, hotels are discovering that the key to standing out lies beyond the confines of the lobby. The transformative power of outdoor spaces cannot be overstated, and savvy hoteliers are realizing that a well-crafted outdoor area is not just an amenity; it's a strategic investment that can significantly boost the bottom line. In this blog post, let's explore some innovative ideas to transform your hotel's outdoor space into an inviting oasis, enhancing guest satisfaction and encouraging increased spending.
Elevate Your Hotel's Bottom Line with Captivating Outdoor Spaces
Dining Vignettes: Culinary Al Fresco Experiences
Dedicated outdoor dining vignettes, ranging from formal sit-down settings to casual gatherings around a coffee table, are a natural and effective way to boost sales at your hotel. These outdoor dining experiences offer something unique that guests might not regularly enjoy at home. By creating various dining 'moments' throughout your hotel – from a rooftop dinner under the stars to a cozy meal in a garden lit by fairy lights – you provide guests with multiple opportunities and vantage points to savor their meals outdoors. Each setting not only enhances the dining experience but also adds a special touch to their stay, making it more memorable. This not only elevates the perceived value of their visit but also encourages them to indulge more, knowing they are enjoying something truly exceptional.
The Lemonade Stand at the Parker Hotel in Palm Springs, CA is one of the cutest ideas we’ve seen in a long time.
Embracing the Warmth: Fire Pit Areas
Few things captivate guests like the dancing flames of a well-designed fire pit area. Beyond providing warmth on cooler nights, a fire pit creates a cozy and communal atmosphere, making it a desirable feature for any hotel outdoor space. Picture this: guests gathered around the fire, sharing stories, roasting marshmallows, and forging connections. The appeal of a fire pit extends beyond its functional warmth; it's an experience that becomes a cherished part of their stay. It's a way to also pull out those expensive cigars, scotches, and custom-made marshmallows, you can sell packages and also have these areas able to be rented out, just as you are able to rent out the cabanas around the pool area, you can rent out the fireside chat areas. Have a custom late-night menu for these areas and specialty drinks to sip by the fire.
The Lounge at Hotel Casa 425 in Claremont, CA features fire pit areas and serves hand-crafted cocktails and small plates of eclectic California cuisine perfect for fireside enjoyment.
Playful Retreats: Outdoor Play Areas
For hotels catering to families or guests seeking a playful escape, outdoor play areas are a game-changer. Consider integrating spaces for games like cornhole, giant Jenga, or even a dedicated bocce ball court. These additions not only entertain but also encourage social interaction, providing a unique and memorable experience for guests of all ages. Creating a playful retreat in your outdoor space not only fosters satisfaction but can also be a deciding factor for families when choosing their accommodation.
We’ve been in love with these Ledge Lounger giant outdoor games for years now and they’re the perfect addition to outdoor hospitality spaces – fun for everyone (well except maybe those who don’t win!).
Poolside Serenity: Lounge Areas and Shade Solutions
The poolside experience is a crucial aspect of any hotel's outdoor appeal. Invest in comfortable lounge areas with plush seating, allowing guests to relax and unwind. Enhance the visual appeal with strategically placed umbrellas, providing not only shade but also a touch of sophistication. To extend the usability of the pool area into the cooler evenings, consider implementing outdoor heaters or dedicated fire pit zones. This thoughtful addition ensures that guests can enjoy the outdoor ambiance even as the sun sets, contributing to a more satisfying and extended stay.
We can’t leave a hotel conversation without reminiscing about one of our most fun collaborations with Dani Dazey on the Trixie Motel pool deck. Our custom bubblegum pink and white pool umbrellas are still one of our favorites. And psst – you can still get them on our store!
As hotels seek to create memorable experiences for their guests, the outdoor space plays a pivotal role. From the inviting glow of fire pit areas to the playful allure of outdoor play zones and the serenity of poolside lounges, each element contributes to a holistic guest experience. These thoughtful enhancements not only attract guests but also foster satisfaction, encouraging them to spend more and return for future stays. In the competitive landscape of hospitality, a well-crafted outdoor space is not just an amenity; it's a strategic investment that pays dividends in guest loyalty and increased revenue. Elevate your hotel's outdoor areas, and watch as they become the heart of unforgettable guest experiences.
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